Trans

Trans

This is a conceptual design project that combines package design, branding, and digital interfaces to help people build deeper connections.

Project Introduction

Trans is a conceptual design project that envisions a revolutionary way to bridge communication gaps through innovative product, branding, and digital design. The project includes package design, branding, and an accompanying digital interface such as a website. Trans introduces a speculative product: contact lenses that enable users to "read" others' activities, emotions, and thoughts, categorized into three strength levels.

Inspiration

Many people struggle to express themselves or understand others fully, creating barriers to meaningful relationships. This project imagines a world where contact lenses can bridge this gap, allowing users to perceive unspoken cues and thoughts.


The three levels—activity, emotion, and thought—represent increasing depth in understanding others, empowering individuals to connect on a profoundly empathetic level.



Communication is a necessary skill, which can help to survival in this social world. It is also a complex process. Sometimes, view in eyes or sound by ears may not be true.

Communication 4 steps: language, activity, emotion & thought. To develop a mental telepathy, I intended to create a kind of contact lenses, which can help users know the truth.

language step 0th do not need to wear contact lenses.

The product has 3 levels:

Strength level 1: activity

Strength level 2: emotion

Strength level 3: thought.

Communication is vital important for people to know and understand each other. While lots of people are in this trouble. ​

Wearing 1st strength level Trans contact lenses, you can see who they really are when talking to them without any discomfort. 

In order to know about others’ true feelings and help each other, we can use 2nd level strength, which may bring us new friends. 

Wearing the last strength level, you will find life is so amazing. You began to listen to others’ thoughts and know them well. 

Visual Design

Final Product

Website & User interface


"Communicate with heart."



Designed by Winnie • 2024

Designed by Winnie • 2024

Designed by Winnie • 2024